Loris Modonesi: Over 2000s, however, globalization imposed new considerations: a real upheaval both in the world of production and in the world of distribution. Nobody excluded!
Marco Pucceti: Loris of Florence has found a new market positioning and today it is ready for new and exciting challenges, such as giving back to Made in Italy a space that is still authentic and full of attraction.
This is how the prestigious Smalto and Cold Foil paper lines were born.
Once again, the market responds positively, showing that gift paper has a real soul: that of all those who give to conquer and not to please.
In the early years of the millennium, the modern distribution of Loris of Florence starts from very prestigious stores like Rinascente and Coin.
At that time, the company understands that shopping has changed also in Italy, not only in the United States of America or in other European countries.
The challenge then becomes more exciting: today Loris of Florence works side by side with the managers of the most important Italian retail groups to offer Loris of Florence products on the shelves of the most prestigious brands.